Wood Tech Summit

Wood Tech Summit, the newest educational component of the 2011 Woodworking Machinery & Supply Expo, will feature free interactive discussions on each day of the show.

This is your opportunity to not only listen and learn from the experts, but to ask them questions specific to your woodworking business.

Themes of these special presentations include:

Software Integration;
Technology Trends from Germany's LIGNA Hannover; and

Social Media Marketing

20-20 Technologies and Blum Team Up
In addition to the three presentations listed above, 20-20 Technologies and Blum Canada will present "Technology That Fits: Software Solutions for Cabinetmakers" at the Wood Tech Summit stage. Five sessions will be conducted over the three days of the show. (See schedule below.)

Be sure to come early as seating is limited.

WOOD TECH SUMMIT SCHEDULE
All sessions in Salon A2

THURSDAY, OCTOBER 27

2:00pm to 3:00pm

"Software Trends & Innovations"

Presenters: Frank Jimenez, Cabinet Pro; Christina Karagiannis, 20-20 Technologies;Peter Mate, Planit Canada; and Johnathan Saucier, Microvellum Canada

Wood Tech Summit software trends at WMS Join a panel of experts as they discuss design and manufacturing software trends and emerging technologies for the wood products industry. Most importantly, this is your opportunity to get answers to your most pressing software issues from multiple industry representatives.

FRIDAY, OCTOBER 28

2:00pm to 3:00pm

"LIGNA Hannover: Technology for Today & Tomorrow"

Presenter: Andreas Gruber, Director of Strategic Marketing, Deutsche Messe AG

Ligna at Wood Tech Summit If you have never been to LIGNA Hannover, then you have never attended the world's largest woodworking machinery show. LIGNA, held on odd calendar years, is the incubator of technology innovations. Attend this session to learn more about what LIGNA represents to the international woodworking industry.

SATURDAY, OCTOBER 29

10:00am to 10:45am

"Digital Marketing: What Are the Best Practices?"

Presenter: Steve Reiss, Vice President, Vance Communications Canada

The Internet and online media are rapidly morphing into social media, and woodworkers and industry suppliers can use them as tools to channel attention to their businesses, and grow sales. The Internet - e-mail, web search, and online news - are now mature media to communicate and market wood products and services. Now wood professionals are striving to learn how to leverage social media, like Facebook, Twitter and Youtube to drum up business. Join Steve Reiss, whose company publishes Woodworking Network, Custom Woodworking Business, Wood & Wood Products and CLOSETS magazines, as he explores a virtual world of marketing opportunities and how to best take advantage of them.